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Virginia’s media outlets are lively and independent. They
can also be mercurial and unpredictable. Thus, the
promotion of important projects and products requires a
steady and skilled media relations effort.
We provide the following services:
- Assess your media relations needs and
requirements
- Develop and manage your media relations
strategy; pointing out unique media relations
opportunities and heading off unfavorable
coverage in advance; drafting quick responses to
negative reports
- Draft press releases, op-eds and other documents
for the media
- Take advantage of our general and special
interest media databases ensuring that your
message gets out to those who need and want to
know
- Making sure that your media and public relations
efforts work in tandem, maximizing their
effectiveness and impact.